Quick Wins in Marketo: Big Impact, Small Effort!

Quick Wins in Marketo: Big Impact, Small Effort!

Oct 7, 2:00 – 3:00 PM

We all know Marketo’s power lies in its ability to deliver highly customized solutions. But let’s be real—sometimes that power can feel overwhelming or time-consuming. What if you could make a significant impact with just a few small, simple tweaks?

In this session, we’ll share our favorite quick wins—small lifts that deliver big results!

Here’s what you’ll learn:

  • Reduce Unsubscribes in 10 Minutes: A simple trick that takes just 10 minutes but can lower your unsubscribe rate significantly.
  • Streamline Sales Notifications in 15 Minutes: How to effortlessly integrate a streamlined system for sales notifications that boosts team efficiency.
  • Understand Unsubscribes with 2 Fields in 2 Places: Gain powerful insights into why users unsubscribe by adding two quick fields to your forms and database.
  • And SO MUCH MORE including updating suppression lists in real time and a report to dazzle your C-Suite!

Meet Our Speakers

Robyn Hatfield is the Director of Marketing Operations and a Marketo Certified Expert, Solutions Architect, and Champion, with over a decade of experience in marketing automation and lifecycle marketing. She has a proven track record of delivering impactful solutions across industries such as B2B Saas, Healthcare, EdTech and B2C SaaS. Robyn is passionate about creating “Marketo magic” by enhancing data quality, streamlining integrations, and designing customer journeys that ensure prospects and customers receive the right information in the right format at the right time.

Sarah Ryan is an Adobe Marketo Engage Champion, Denver MUG leader and Automation and process nerd. Sarah has spent the last decade partnering with companies with a range of sizes and Go-To-Market motions to build scalable Marketing infrastructure based in Marketo. She loves helping the MOps community connect and grow their careers by sharing ideas and experiences.

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