Robyn Hatfield | Author, Speaker, GTM Leader
I understand Sales because I lived it for over eight years as a full cycle rep. I also led inside sales and BDR teams to consistent success.
I have built Salesforce attribution models, automated complex Marketo programs, and driven pipeline across every stage of the GTM engine.
I’ve sold at the top of a Fortune 500 (in the top 5 out of 1800+ salespeople in the last 3 of the 4 years), consulted mid-size companies on marketing, built ops from the ground up in high-growth SaaS, tightened data and operations in mid-size SaaS, and led teams that delivered real pipeline.
If it touches revenue, I have probably built it, scaled it, fixed it, or sold it.
Key certifications and awards:
- 3x Marketo Champion
- 4x Marketo Expert
- 3x Marketo Solutions Architect
- 4x Salesforce Admin
- 6sense Certified Marketer
- Marketer of the Year Award
- WOW Award Winner