Ok, so you are knee-deep in Marketo. And you have a field, and you’re trying to figure out if what programs or campaigns are using it. How do you find out?
First…you have to have Admin access!
Go to the Admin section.
Then you will click on Field Management
Once you are in Field Management, you will go to the search bar on the right and type in the field name or keyword.
I chose the field EMAIL because I knew it would have many programs associated with it.
As you can see in the screenshot below, it lists out all the programs that use it.
If you click on any of the links, it will bring you to that specific program.
Most marketing teams try to grow pipeline the same way people try to heat a…
Marketing Operations people love to overcomplicate things. I say this as someone fully guilty of…
Most operational problems don’t start with bad strategy. They start with clutter that slowly turns…
Modern GTM teams are swimming in software. AI this. Intent that. Optimization everywhere. The problem…
Most Business Development teams focus on inbound leads with a sprinkle of outbound responding to…
If your email metrics look too good to be true they probably are. Marketing teams…
This website uses cookies.
